In the News
Feb 17, 2021 | 7 minute read

Tags: college financial crisis, colleges in crisis, fundraising

“A very tough year.” Research confirms higher ed fundraisers’ worst fears about 2020

Last June, I spoke with Jeff Martin, senior director at education consulting firm EAB, about higher education’s imminent fundraising crash. “We’re nearly three months into the COVID-19 crisis, and university fundraising leaders are only just beginning to see the impact that the economic slowdown is having on their ability to secure donations,” he said at the time.

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